Ghaziabad:– RLG India, part of Munich-headquartered Reverse Logistics Group(RLG), a leading global service provider of comprehensive reverse logistics solutions,announced the launch of Clean to GreenTMOn Wheels- thelatest version of the company’s flagship campaign, Clean to GreenTM (C2G). The latest awareness and collection programme would cover 110 cities and 300 towns, and touch over four million citizens across the country. Under the initiative, nine collection vehicles would travel across cities and towns in the country and collect 5500 MT of e-waste from end-users while conducting awareness activities amongst school students, corporate bodies, bulk consumers, retailers, members of Resident Welfare Associations (RWAs), informal sector, and inhealthcare camps. The campaign would begin simultaneously in New Delhi and Jammu in the North; Kolkata, Guwahati & Ranchi in the East; Ahmedabad in the West; and Bangalore, Chennai & Hyderabad in the Southern part of the country. The collection vehicles, accompanied by several ground teams, would follow a set beat plan; the ground teams would facilitate the collection of e-waste from end-users while conducting over 1,145 promotional and awareness activitiesusing social media, Clean to Green portal, radio, and classified and media releases. On ground, C2G on Wheels intends to cover 326 schools, 188 RWAs, 134 office clusters/bulk consumers, 176 retailers, 156 informal sectors, and approximately 4 healthcare camps. Talking about the company’s latest awareness and collection strategy for FY21-22, Ms. Radhika Kalia, MD, RLG India, said, “While the pandemic has had a significant negative impact across industries, we at RLG have been striving consistently towards accomplishing our mission of spreading e-waste awareness amongst the citizens of India and establishing a streamlined, formal e-waste management sector in the country.Clean to GreenTMOn Wheelsseeks to achieve this mission by expanding stakeholder reach and emphasizing and promoting appropriate e-waste disposal and recycling techniques in daily life. The campaign has come to grow and evolve to bring the entire country under its purview”. Prestigious manufacturers/brands associated with RLG India includeMicrosoft, LG, HP, OPPO, Lenovo, Pioneer, Motorola, Fujitsu, Brother, Siemens, Haier, Videojet,Veira, SMT, Bartech, Videotex, Daiwa, Shinco, Infinix, Citi Trading, ARU, Trovo, Vizion, Alchemie, Techno, Itel and Oraimo; the campaign would actively work with these brands to promote safe disposal of e-waste. Details of the venues and stakeholders covered in Ghaziabadunder the Clean to GreenTMon Wheels Campaign:   S. No. City State Stakeholder Organisation Name/Area 1 Ghaziabad Uttar Pradesh Retail Pilkhuwa Railway Road 2 Ghaziabad Uttar Pradesh Retail Foolgadipur 3 Ghaziabad Uttar Pradesh RWA Shashtri Nagar 4 Ghaziabad Uttar Pradesh RWA Vaishali   About Clean to GreenTM RLG’s flagship campaign was launched by the company in India in early 2018 and works on spreading mass awareness and sensitizing consumers on how and where to safely dispose their e-waste to be recycled in a responsible manner. About RLG Munich-headquartered Reverse Logistics Group (RLG) is a 145 Million Euro global 4PL service provider specializing in the design and operation of tailored end-to-end solutions for all aspects of product take-back, returns management, legal compliance and process management systems. RLG has a global presence with offices across Europe, the Americas and Asia. The company provides services to customers in more than 80 countries, managing over 700 million assets per annum for some of the largest global OEM, e-commerce and retail organizations. About RLG India In India, RLG is committed to designing and operating sustainable, cost-effective and reliable solutions for take-back, and recycling electronic products enabling producers to fully comply with the legal requirements as given in the E-waste Management Rules of India; RLG India manages and operates the Producer’s Responsibility Organization and offers producers a sustainable, reliable and efficient option to comply with their Extended Producer Responsibility (EPR). RLG organizes its Clean to Green TM campaign to create awareness and sensitize consumers and other stakeholders about responsible disposal of electronics and safe practices.